Brand Collaborations

Delivering direct to consumer education and experiences that facilitate the enjoyment of whiskeys and cigars, increase brand awareness, and drive sales.

Female educators can build authentic relationships with attendees by sharing personal stories and experiences. This connection can enhance the tasting experience, making it more memorable and likely to result in brand loyalty and repeat purchases.

Creating Authentic Connections

Women bring unique insights and experiences to the table. An all-female team can create educational content that resonates with diverse audiences, addressing misconceptions and enhancing understanding of whiskey in a way that feels approachable and engaging.

Diverse Perspectives on Education

As women represent the fastest-growing demographic of whiskey drinkers, an all-
female team can create a relatable and welcoming atmosphere. This aligns the brand with the evolving market and signals
inclusivity, fostering a sense of community among new female whiskey enthusiasts.

Reflecting the Demographic Shift

With their certifications and expertise, the female team can convey complex
whiskey concepts in a relatable manner. This combination of knowledge and approachability can demystify whiskey for new drinkers, making it easier for them to engage with the product and encourage purchases.

Expertise Delivered with Approachability

Women often excel in storytelling, which can enhance the tasting experience. By sharing
narratives about the whiskey's origin, production process, and tasting notes, an all-female team can create a richer, more
immersive experience that captivates audiences and deepens their appreciation for the brand.

Empowering Storytelling

Direct to consumer tastings
Brand representation at festivals, social
gatherings and conferences
Social media engagement campaigns
Media interviews
Corporate events
Other custom engagements and projects

Services

Let's Collaborate

Choosing our bourbon tasting experience means selecting a team of unparalleled expertise and passion for crafting memorable moments. Our distinguished professionals include Executive Bourbon Stewards, Certified Bourbon Professionals, and Certified Whiskey Specialists who guide you through the intricate flavors and nuances of each pour, ensuring an authentic and educational tasting journey. Paired with our Certified Cigar Sommelier Tobacconist, you'll discover the perfect marriage between bourbon and cigars.

Our experience goes beyond just the tasting—with Consumer Marketing & Social Media Experts, Professional Speakers, and Data Analytics Experts on our team, we blend storytelling, presentation, and data-driven insights to create an engaging experience that caters to connoisseurs and novices alike. Whether you're savoring a rare bourbon or discovering a new favorite, our curated experience offers an unforgettable celebration of bourbon culture, knowledge, and community.

Why Choose Us?

“I’ve attended muliple tastings along the whiskey trail and the tasting conducted by The Sip and Smoke Experience was hands down the most informative and entertaining.”

The Results

“I’m not a drinker but the way Christy described that bourbon convinced me to buy a bottle and try it immediately. She helped me understand what bourbon is and how to enjoy it”

Nationwide network of established industry professionals who are invited to judge, discuss, and host whiskey and cigar competitions, festivals, and industry events
Most recent three bourbon review videos viewed by over 100,000 times across three platforms with a more than 25% engagement rate.
Increase of over 200% in favorable opinion rating for emerging bourbon

Christy Pruitt-Haynes, an Executive Bourbon Steward, Certified Cigar Sommelier Tobacconist and renowned whiskey influencer, is a dynamic force. With over 25 years of experience captivating audiences, she has honed her expertise in whiskey and bourbon with her deep knowledge and engaging storytelling. As the founder of The Sip and Smoke Experience, she has curated immersive whiskey and cigar pairings that elevate the enjoyment of spirits while enhancing brand awareness and consumer education.

Christy's career highlights include collaborations with leading bourbon brands, where she has elevated product launches, tastings, and promotional campaigns that drive sales and build lasting relationships. Her media presence is equally impressive, with features in top publications such as Forbes, Business Insider, and CNN Business, establishing her as a trusted authority.

Whether on stage at national and international conferences or delivering a TEDx talk, Christy's charismatic and approachable style leaves a lasting impact. She blends her bourbon expertise with her unique ability to simplify complex topics, making her presentations both educational and entertaining. Christy's passion for the craft and her dedication to the whiskey community make her a sought-after speaker for festivals and conferences worldwide.

With a focus on consumer education, trade engagement, and brand storytelling, Christy brings an unparalleled depth of knowledge and enthusiasm to any event, making her the ideal speaker for those looking to elevate their whiskey or spirits programming.